Vidwan-ID : 514754



  • Dr Geeta Nema

  • Professor
  • Devi Ahilya Vishwavidyalaya
Publications 2023 - 2024

Publications

  • 3
    Journal Articles
  • 2
    Conference
    Proceedings

Co-author Network


Expertise

Humanities, Multidisciplinary

Marketing Management, Product and Brand Management, Sales and Distribution Management

Personal Information

Dr Geeta Nema

Female
International Institute Of Professional Studies,Devi Ahilya University, Indore Department of Professional Studies, Devi Ahilya Vishwavidyalaya
Indore, Madhya Pradesh, India - 452001


Experience

  • Professor

    Department of Professional Studies

    Devi Ahilya Vishwavidyalaya


Qualification

  • Ph.D.

    Devi Ahilya University, Indore


Honours and Awards

2022

Best Reseach Paper award (IInd Prize)

B K School of Professional and Management Studies, Gujrat University, Ahmedabad

2022

Best Reseach Paper award (III rd Prize)

K.J.Somaiya Institute of Management, Mumbai

2021

Best Reseach Paper award

Mangalmay Institute of Management and Technology, Greater Noida(U.P.)

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2022

Best Reseach Paper award (IInd Prize)

B K School of Professional and Management Studies, Gujrat University, Ahmedabad

2022

Best Reseach Paper award (III rd Prize)

K.J.Somaiya Institute of Management, Mumbai

2021

Best Reseach Paper award

Mangalmay Institute of Management and Technology, Greater Noida(U.P.)

2021

Certificate of Excellence

DAVV, Indore

2020

Best Reseach Paper award

IBMR-IMC-2020 (IPS Academy,Indore)

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Doctoral Theses Guided

2023

A study of market orientation,service quality and students satisfaction in higher educational institutions in Madhya Pradesh

Hitesh Kukreja, DAVV,Indore(M.P.)

2021

Impact of CRM on Business performance in organized retail sector

Pawan Kumar Gupta, DAVV,Indore(M.P.)

2021

Marketing strategy of Brand Promotion for fast Moving Consumer Goods with special reference to selected Brand stretch

Sohni Roy, DAVV,Indore(M.P.)

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2023

A study of market orientation,service quality and students satisfaction in higher educational institutions in Madhya Pradesh

Hitesh Kukreja, DAVV,Indore(M.P.)

2021

Impact of CRM on Business performance in organized retail sector

Pawan Kumar Gupta, DAVV,Indore(M.P.)

2021

Marketing strategy of Brand Promotion for fast Moving Consumer Goods with special reference to selected Brand stretch

Sohni Roy, DAVV,Indore(M.P.)

2019

A study of total quality management and productivity in Indian Insurance sector

Gauri Chouhan, DAVV,Indore(M.P.)

2019

Branding strategy in Banking sector in India

Ankita Neema, DAVV,Indore(M.P.)

2018

A study of adoption of integrated marketing communications for learning in Business schools in India

kavita Kasliwal, DAVV,Indore(M.P.)

2016

A study of the impact of managerial style on sales force performance in Urban and Rural area

Gaurav Sethia, DAVV,Indore(M.P.)

2016

Marketing strategies in creating brand image of FMCG in India with special reference to store promotion

Astha Joshi, DAVV,Indore(M.P.)

2015

A study of Corporate Social Responsibility in Public Sector Undertakings in India

Shazia Khan, DAVV,Indore(M.P.)

2014

A study of the factors affecting the choice of Private label branding with special reference to apparels in Madhya Pradesh

Shweta Choudhary, DAVV,Indore(M.P.)

2013

Impact of Promotion mix on footfalls and sales: A comparative study of organised and Traditional retail

Dhanshree Nagar, DAVV,Indore(M.P.)

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